← All six products
EXPAND · Product 03 of 6

AI Website Agent

Not a chatbot — an agent on your website that knows your business. Answers customers 24/7.

A website chatbot that actually knows your business — hours, prices, what's available this week — and talks like you. It answers the same boring questions over and over so you don't have to, hands visitors your booking link, and flags the conversations where a real person should step in.

Typical payoff

2–4× more website leads

every visitor answered in 5 seconds — even at 2 AM

Your price

$297/mo

+ $199 setup

Book a 15-min callJust ask first
10 min/mo maintenance
Real demo · under 30 seconds

The problem

Visitors land on your site, have a question, and bounce because no one's there to answer at 9pm.

How it works

Three steps. No magic.

01Step 1 / 3

We train Claude on your business

Services, hours, FAQ, pricing, voice. The agent knows what you sell as well as you do.

02Step 2 / 3

It moves onto your website

One small script tag — we install it or hand it to your web person. Your site, your voice, matching your brand.

03Step 3 / 3

It qualifies, books, and hands off

Answers questions, hands interested visitors your booking link, and routes the conversations that need a human straight to you.

The math

Does this actually pay off?

Honest numbers. No hockey-stick promises.

The math

2–4x website conversion. Questions answered while you sleep.

Most SMBs get a 2–4x lift in website-to-lead conversion when a 24/7 agent answers questions the moment a visitor asks.

Breakdown

Avg website lead lift
2–4x
Hours/wk of questions it absorbs
~8
Live on your site in
under a day
Cost
$297/mo
Comparable custom builds
$2K–$10K

Pricing

Compared to what
else is out there.

What it actually costs — and what you actually get

  • Tidio / Intercom

    DIY — you set it up, train it, and maintain it yourself

    $29–$118/mo

  • Custom agency build

    One-time build, then you're on your own

    $2K–$10K

  • 513 AI

    Done for you. Built, trained, tuned, and supported — monthly, no long contract.

    $297/mo · $199 setup

Why we win

Done for you and trained on your business. DIY tools hand you a bot builder; we hand you a finished agent.

Includes 1 hour of updates each month. Additional change requests at $75/hr. Adding more than one location? Every additional location is 25% off the monthly price. Cancel anytime, 30 days notice.

Questions

The honest FAQ for AI Website Agent.

Those are DIY tools — you set them up, feed them your content, and maintain them yourself. Ours arrives finished: we train Claude (Anthropic's model) on your business, install it, and keep it current. And because it shares one brain with your other 513 AI products, it knows things a standalone widget never will.
It hands every interested visitor your booking link right in the chat — Calendly, Cal.com, Square, whatever you already use — so they book themselves in seconds and your calendar tool stays the source of truth. Nothing gets double-booked, and no one waits for a callback.
Yes — when a visitor asks for the booking link on their phone or wants info in writing, the agent sends a real text or email on the spot, using only the number or address the visitor gives it. And every lead it captures lands in your inbox seconds later, with the conversation attached.
It says so honestly and hands off to your team cleanly — no made-up answers, no hallucinations. It is specifically trained to never guess on prices, hours, or medical questions — it surfaces those to a human instead.
We're HIPAA-aware. Patient health information (PHI) is never stored in the model context. The agent is trained to recognize sensitive questions ('Is this covered by insurance?', 'What's the recovery from this procedure?') and hand them off to your front desk instead of guessing. For dental and med-spa businesses that need a signed BAA, ask on the first call.
Yes — every conversation is logged, and the ones that needed a human are flagged for you. Want a transcript or a rundown of what customers keep asking? Just ask us.

15-minute call

Talk to a human about AI Website Agent.

A real human from the 513 AI team. No deck. We'll tell you in 15 minutes whether this is the right product for your business.

Available this week

Pick a time

Cal.com booking · 15 minutes

Pair it with

Most clients stack two or three.

The products in this ladder compound — Follow-Up feeds the Receptionist, the Receptionist feeds the SEO, the SEO feeds Reactivation.